Why Tacoter
We are a technology company that loves taquerías.
Independent Mexican restaurants feed their neighborhoods better than anyone. They just shouldn't have to hand over a third of every order to be found online. Tacoter gives them their own storefront, their own customers and their own margins.
1,200+
Taquerías on the platform
0%
Commission on every order
38%
Average repeat-order rate
24/7
Support in Spanish and English
The shop should own the relationship
Independent, not invisible
Big delivery apps bury family taquerías under paid placement. Tacoter gives every restaurant its own branded site at tacoter.com/your-name, so customers find the taquería, not an algorithm.
Technology that pays for itself
Menus, photos, hours, order tracking, printed tickets and payments in one place. No per-order cut, no surprise fees, no contract that outlives the trust.
Built with owners, not at them
Every feature starts in a kitchen. We sit behind the counter during the lunch rush, watch where the tablet gets ignored, and fix that before we ship anything else.
“For the first time the orders feel like ours. People bookmark our page, not an app.”
Don Ramiro — Taquería El Sol, Los Angeles
What we hold to
Local first
The neighborhood taquería is the point. Everything we build has to make that shop stronger.
Plain numbers
Owners see exactly what they earn and what they pay. No blended fees, no mystery math.
Show up in person
We onboard restaurants face to face, in the language they cook in.
Keep it fast
A menu should load on a cracked phone on a slow connection outside a busy shop.
How we got here
2023
Started as a weekend favor: one taquería, one menu page, one printer in the back.
2024
Eight themes, real-time order queue and card payments — designed with the first 40 owners.
2025
Top-level restaurant addresses, order tracking and Spanish-first onboarding.
2026
Over a thousand shops running their own ordering, commission free.
Bring your taquería online, on your terms
Set up your menu, pick a theme and start taking orders today — with no commission on anything you sell.